Apple Posts Record Quarter Boosted by iPhone, iPad Sales

Nov 06, 2013 12:58 PM EST | Jordan Ecarma

Apple enjoyed record sales last month and should report a strong holiday season backed by an array of new products, VentureBeat reported.

"We estimate sales in October rose by approximately 11 percent month-over-month and well above the October average of flat month-over-month performance over the past eight years," Cantor Fitzgerald analyst Brian White said in a research note Wednesday. "As such, we believe this October will prove to be the strongest in the history of our Apple Barometer."

The record performance was due to the strength of the new iPhone 5S, the iPad Air and new Macs, according to an analysis of the company's Taiwanese suppliers.

The holiday season is typically Apple's biggest quarter, and the technology giant has some heavy hitters on shelves this year. The updated iPad Air, which is reportedly twice as fast as its predecessor, has been released, and the new iPad Mini should be on shelves later this month.

The new iPhone, an updated laptop lineup and an upcoming desktop Mac Pro complete Apple's strongest collection yet. Despite a limited supply of the iPad Mini with retina display, Apple hopes to continue its rise in the first quarter of 2014.

"Moving forward, we anticipate strong demand (albeit with supply constraints) for the iPad Mini with retina display that is scheduled for launch before the end of November," White said. "We expect Apple to have the new iPad mini with Retina Display available by Black Friday (November 29) at the very latest."

Likely boosted by sales of the latest products, Apple stock has trended higher in the last month. The company sold $37.5 billion worth of products in the most recent quarter, a figure that brought in $7.5 billion in profit, and will likely report another record performance in January, according to VentureBeat.

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