Toyota Is Spending $35 Million To Make Its Cars Safer

Sep 04, 2014 04:24 PM EDT | Jordan Ecarma


Toyota will be investing $35 million into research to make its vehicles safer, the company announced Wednesday.

The money will further technology development at Toyota's safety research center in Ann Arbor, Mich., reported. The company hopes to put crash-avoidance systems and other safety advances into every Toyota vehicle by 2017.

Beginning in 2015, researchers at Toyota's safety facility will work to find ways to improve safety in Toyota, Scion and Lexus vehicles.

"The emergence of advanced technology is radically reshaping the transportation landscape," Chuck Gulash, director of Toyota's Collaborative Safety Research Center, said in a statement. "We hope to help pave the way for the safe introduction of these new systems."

Toyota hasn't specified what safety systems will be added to its vehicles, but the anti-collision systems and other technology already included in the Lexus lineup may be added to Toyota and Scion vehicles.

"As new automotive technologies continue to evolve, [the safety research center] is committed to working with its partners across the industry and beyond to help realize a future of mobility that is safer and greener than today,"  Osamu Nagata, president and CEO of Toyota Motor Engineering and Manufacturing North America, said in a statement.

The Japanese automaker talked to Toyota, Scion and Lexus dealers late last month to show them safety technology that will potentially be implemented into the vehicles.

"[A dealer's] concern is always, what will this cost, and what will it mean to the customer?" Jason Schulz, business development and partnerships manager at Toyota Motor Sales USA, told Edmunds.

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