Nissan 2014 Versa Note Commercial Created by Users of Vine, Instagram to Debut This Weekend

Oct 17, 2013 02:20 PM EDT | Matt Mercuro

The 2014 Nissan Versa Note is being showcased in a new television commercial created by users of Instagram and Vine.

The 45-second commercial will debut during the Florida State-Clemson college football game on Oct. 19.

Participants in the Nissan contest, which started in July, were asked to send in a six-to-15-second video inspired by their feelings towards the new Versa Note vehicle.

A six-second adventure from the city to the beach, and a freehand sketch were among the videos that made the commercial, according to Nissan.

Nissan also allowed participants to share their "Passion Portrait" on other social media outlets like Twitter and Facebook.

If participants posted #MyPassionPortrait with their creations, they were automatically entered to win a $1,000 gift card from Amazon, and have their portraits featured on PassionGenome.com.

"We are all part of a greater whole, and the rapid growth of social networks has made that clearer than ever before," said Jon Brancheau, vice president, Marketing, Nissan North America. "The Passion Genome displays passions and connections in an extraordinary and fascinating way, and we at Nissan can't wait to see how it resonates with everyone who explores it."

Social-media inspired commercials have been popping up more frequently the last year or so, especially ones produced by automakers.

For example, Lincoln released its first Twitter-inspired Super Bowl commercial last winter. Audi let its fans decide the ending of its Super Bowl commercial titled "Prom" based on responses on social-media sites.

Nissan's new commercial will premiere on ABC.

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