Kia Announces Complimentary Scheduled Maintenance Program For The 2014 Cadenza Premium Sedan

May 09, 2013 01:06 PM EDT | Matt Mercuro

Kia Motors announced this week a complimentary scheduled maintenance program will be made available for the new 2014 Cadenza premium sedan.  

The program covers the first five factory-scheduled service appointments and is applicable for 36 months or 37,500 miles according to a company press release. The program is just one more example that Kia is determined to elevate value to new levels of "sophistication" and guarantees to "further differentiate" the Cadenza from other cars in its segment.

"The Cadenza competes in a class in which customers have higher expectations for their ownership experience. Our complimentary scheduled maintenance program - a benefit many would not have previously associated with the Kia brand - fulfills those expectations," said John Crowe , vice president of service and after sale operations, KMA, according to the company press release.

Complimentary scheduled maintenance is available to customers who either purchase or leased a new 2014 Cadenza and complete the maintenance work for their vehicles at participating Kia retailers.

The scheduled maintenance program, which does not include wear and tear issues with tires and brakes, is another benefit along with Kia's 10 year, 100,000 mile new-car warranty and Roadside Assistance according to the company press release.

The new model is available for $35,100, which does not including $800 destination fee.

"The program helps differentiate the Cadenza from its competition and illustrates Kia's intentions of launching a credible contender into the emerging space between mainstream and luxury," said Crowe according to the company press release.

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