2016 Paris Auto Show to Premier Standout Car Models Despite Absence of Some Industry Leaders

Sep 19, 2016 09:48 AM EDT | Julie Bedas


The countdown has begun for the much awaited annual automotive event. This year's Auto Show will be hosted in Paris, and high expectation has been set as participating brands promise to premier their latest models on the show.

2016 Paris Auto Show will open on September 29 starting with press preview day, and then proceed to welcome the public on October 1 to 16 according to Carscoops. The specific address of the event is at the Porte de Versailles Parc des Expositions, an exhibition center in Paris, France.

Some of the biggest expected debuts on the event are from French automotive companies, including Peugeot's New 3008 and 5008, Citroen's CXperience and Renault's Nissan Navarra-based pickup truck.

Other standout premieres are Mercedes' E-Class All-Terrain, Audi's A5/S5 Coupe and Land Rover's Next Generation Discovery.

However, some auto companies such as Aston Martin, Ford, Volvo, Lamborghini and Rolls Royce will not be attending the said event. It is said that they are trying to save exhibition cost so that they can increase the budget on their efforts to reach more customers.

"There used to be the feeling that you had to be at every motor show," Aston CEO Andy Palmer said according to Autoweek. "But there are sometimes better ways of doing it than just always spending money on show after show after show."

It's been reported that in 2011 alone, Audi blew over $11.2 million to build a temporary pavilion during the Frankfurt Show. It's a big waste to think that this million-dollar building gets torn down after every show.

Companies such as Ford will take on a new approach by letting potential customers to do one-day cross country drives on their models. Rolls Royce will have test drives as well, along with cocktail parties and fashion viewings on the beach.

Nevertheless, there's still a lot to look forward to on the 2016 Paris Auto Show especially the unveiling of new revolutionary cars.

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