One Pamela Anderson fan apparently went all by covering his Lamborghini with images of the “Baywatch” star. The supercar was recently spotted in London.

Several photos of the pink Lamborghini Aventador, dubbed the “Pamborghini,” surfaced online after people spotted it on the streets of London.

The Sun notes that the car, valued at over $420,000, was repainted pink and had black rims. The hood and roof of the vehicle presented the same image of Pamela Anderson in a green bathing suit lying on several $100 bills. The Lambo had the plate number “99 MG” and was registered in the United Kingdom. The owner apparently named the car “Pamborghini,” based on the hashtag decal on the top part of the windshield.

The Pamborghini is believed to be owned by Nitin Passi, founder of the fashion website Missguided. The name of the site also appears on the door of the car and decals of the company logo were placed on the windshield, rear bumper and hood. The car may have been styled after the actress after she became the face of Missguided.

Passi started in the retail business in 2009 and has since become a multimillionaire with the success of Missguided. The pink Aventador may have been styled for advertising purposes primarily.

Polish and Glow Productions is the company behind the unique styling of the Pamborghini. The company shared on YouTube that they customized the vehicle for the launch of Pamela Anderson as Missguided’s new sponsored star. The video showed how the originally black car was wrapped in Bubblegum Pink and laid out with the graphics. The meticulous process involved applying the wrap by hand throughout the car. The windows also appeared to have been tinted with a darker shade. The details were also shown, which included at least one bill featuring the face of Passi. It was not revealed how long the entire project took.

Mail Online writes that London has seen a number of eccentric cars in the past few weeks. The pink Pamborghini was spotted just days after four gold cars arrived in the city, which were reportedly owned by Bin Abdullah, a wealthy Saudi tourist. The young foreigner has been going around London in his golden Lamborghini, Rolls Royce and Bentley.

More Londoners should expect to see these unique luxury vehicles cruising the streets in the following dates. More updates on Missguided and the Pamborghini are expected soon.

See Now: OnePlus 6: How Different Will It Be From OnePlus 5?