A nearly ubiquitous anti-virus software will be rebranded soon since Intel Services plans to drop the McAfee name--and founder and eccentric billionaire John McAfee couldn't be happier about it.
The decision to switch from the McAfee name to the "Intel Security" brand was announced Monday at the Consumer Electronics Show, Reuters reported. Intel Chief Executive Brian Krzanich made the official announcement at the Las Vegas event.
"I've been begging them to drop the brand or fix the product," McAfee told Reuters in a telephone interview on Tuesday.
The change wasn't exactly unexpected after McAfee's appearance in a video last summer where he harshly criticized the software bearing his name, saying he has received many customer complaints.
According to McAfee, customers frequently told him that the software worsens computer performance and is difficult to remove.
"While we take any attack on our products seriously, these ludicrous statements have no basis in reality," company spokesman Ian Bain responded at the time.
During the last two or so years, the McAfee brand hasn't exactly been something a company would prefer to be associated with. McAfee, a millionaire who founded the company purchased by Intel Corp. for $7.7 billion, has acted out in other ways.
In late 2012, McAfee went into hiding and fled Central American nation Belize to avoid being questioned about a murder case. The millionaire said he was being framed for a murder he didn't commit, according to Reuters.
The video released in June features curious footage of McAfee, who in the video attacks the software named after him, fires a gun into a computer and is undressed with a group of women.
"I am who I am," said McAfee, who claims he made the video to make fun of media who portray him as unstable.
"I'm sorry I live on the edge and enjoy life and don't care what people think of me," he told Reuters on Tuesday. "I'm sorry that the software has my name."
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