Amid buzz that teenagers were fleeing Facebook, one official has declared concerns are unwarranted, CNET reported.
Facebook COO Sheryl Sandberg responded to the concerns in a recent interview with AllThingsD, stating the majority of American teenagers are on Facebook and use the site daily.
Comments made last month by CFO David Ebersman triggered the alarm that teens were leaving the social networking site.
"Our best analysis on youth engagement in the US reveals that usage of Facebook among US teens overall was stable from Q2 to Q3, but we did see a decrease in daily users, specifically among younger teens," Ebersman said during the company's third-quarter conference call.
While Sandberg acknowledged Facebook faces more of a challenge since it's been around for a decade, she said teenagers still use it regularly.
"That means that we're not the newest. And often, particularly in our space, newer things are shinier and cooler," Sandberg told AllThingsD. But "the vast majority of U.S. teens are on Facebook," she said. "And the majority of U.S. teens use Facebook almost every day."
The site has stayed useful to teens even though it isn't the newest thing anymore, Sandberg said.
The COO's comments come soon after reports that Facebook offered $3 billion in cash to purchase Snapchat, a messaging service popular among teens and young adults.
Facebook was reportedly drawn to Snapchat because of the messaging service's popularity among smartphone users. The social networking site's share of revenue has increased through mobile advertising, but fewer teens have been using Facebook on their phones on a daily basis.
Facebook enjoyed a successful third quarter, reporting an overall engagement rate, which is the ratio of daily active users to monthly active users, of more than 61 percent, according to CNET.
The company founded by Mark Zuckerberg also posted more than $2 billion in revenue, garnering nearly 50 percent ($882 million) of its advertising revenue from mobile devices.
See Now: OnePlus 6: How Different Will It Be From OnePlus 5?
