The North American International Auto Show unveiled the Official NAIAS 2013 Mobile App this week, making it easier for people who own smartphone devices like the iPhone 5 or Samsung Galaxy S3 to access "everything auto show." The news was announced by the NAIAS in a press release.
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Click here to view the release issued this week.
"We are delighted to partner with the NAIAS in providing the news content for the Official NAIAS Mobile App to greatly enhance visitors enjoyment of this world-class event," said Marla Drutz , VP and General Manager of WDIV-TV in the press release. "WDIV and Post-Newsweek Stations have always been a leader in innovation and our development of this app and partnership with the NAIAS is another illustration of that commitment to taking our award-winning news coverage to the next level."
The NAIAS app will also feature a virtual guide to the city of Detroit, and will include local restaurants and businesses, plus weather forecasts provided by WDIV-TV Local 4/ClickOnDetroit.com.
The app has been designed to work with other social media devices like Twitter, where people can stream trending topics straight from the show by typing #NAIAS. The app will also be uploading links to other websites from around the globe that are discusses either the NAIAS or the latest auto news in general.
"The new NAIAS App puts everything auto show in the palm of smart phone users," said Jim Seavitt , chairman, NAIAS 2013. "It is the best way to keep track of what's happening at the show on a minute-by-minute basis. It's the must-have App for 2013."
The NAIAS opens to the media on Jan. 14, and to the public on Jan. 19. according to the NAIAS website.