U.K. Movie Theaters Ban Google Glass to Prevent Piracy

Jul 01, 2014 11:09 AM EDT | Matt Mercuro

Movie theaters across the U.K. have announced that they will be banning Google Glass just two weeks after the device was introduced, according to a report by The Independent.

"Customers will be requested not to wear these into cinema auditoriums, whether the film is playing or not," said Phil Clapp, chief executive of the Cinema Exhibitors' Association, according to the report.

Theaters that have already announced they won't allow Google Glass inside their facilities includes The Vue cinema chain, and Leicester Square cinema.

The Vue will ask all guests to take off their Glass once the lights dim. Leicester Square cinema has already asked at least one Glass users to remove his headset, according to the report.

Google Glass is a small computer in an eyeglass frame that works by using a prism to project images above the user's field of vision, according to Google.

The device allows users to access e-mail, take video, pictures, browse websites, and access social media sites.

Most movie theater chains are worried about Glass because of its capability of recording movies, which would allow people to make pirated copies. Despite the fact that the device lights up when it's recording, theaters are concerned that it won't be monitored correctly, so they're banning Glass use entirely.

Google Glass's battery lasts only 45 minutes while recording, so the chance that someone is trying to record an entire movie is slim. Theaters are still worried though that moviegoers could team up to record parts of a movie and combine them later on, according to The Independent.

A number of bars, restaurants, and theaters in the U.S. have also banned Google Glass for a number of reasons.

Google has responded to the U.K. bans already, asking theaters and restaurants to try the device themselves before introducing any new policies.

"We hope any cinemas concerned about Glass to treat the device as they treat similar devices like mobile phones: simply ask wearers to turn it off before the film starts," a Google spokesperson said in a statement to Business Insider. "The fact that Glass is worn above the eyes and the screen lights up whenever it's activated makes it a fairly lousy device for recording things secretly."

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