Intel Buys Fitness Band Maker Basis Science

Mar 26, 2014 12:15 PM EDT | Jordan Ecarma

Intel has further entered the world of wearable technology by purchasing Basis Science, the company that developed the Basis Band fitness tracker.

The financial details of the deal have not been disclosed, but Intel announced the purchase on Tuesday, the AFP reported.

Touted as "the world's most advanced health tracker," the Basis band uses wireless connectivity to communicate with a smartphone app and tracks such health-related data as heart rate, sleep patterns and calories.

"The acquisition of BASIS Science provides immediate entry into the market with a leader in health tracking for wearable devices," Mike Bell, Intel vice president and general manager of the company's New Devices Group, said in a statement.

"As we accelerate our position in wearables, we will build upon this foundation to deliver products that bring people greater utility and value. I'm confident that our collective resources and expertise positions us well for the future."

According to the company announcement, Intel is "actively pursuing" a full lineup of wearable devices. The Santa Clara, Calif.-based chip maker talked wearables earlier this year at the annual Consumer Electronics Show in Las Vegas, Mashable reported.  

At the 2014 CES, Intel CEO Brian Krzanich showcased some of the company's latest developments, including ear buds that track heart rate and a Smart Watch prototype.

The company is looking to integrate wearables in a practical way, Krzanich said.

"Wearables are not everywhere today because they aren't yet solving real problems and they aren't yet integrated with our lifestyles," the CEO said in a statement quoted by The Verge. "We're focused on addressing this engineering innovation challenge."

The Basis band, which is available for $199, will continue to be sold through existing retail outlets, while the Basis team will collaborate with Intel to develop more wearable technology, said the company announcement. 

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