NES Classic Stock Update: More Mini NES To Be Available Says Nintendo COO

Jan 15, 2017 03:00 AM EST | Ed Saludes

Reggie Fils-Aime, Nintendo of America's chief operating officer, sat down with the media to answer questions about the NES Classic during the Nintendo Switch Premiere in New York City. While the Switch was the main focus of the discussion, members of the press asked the honcho on the failure of Nintendo to put enough NES Mini systems into the market.

The Nintendo president assured the public that there will be enough supply of Nintendo Switch for consumers come March. He highlighted this news to allay fears that the mobile console will suffer the same shortages faced by the NES Classic.  Fils-Aime proceeded to explain consumers' lack of ability to buy NES Classic after its launch last November.

According to the exec, the retro gaming console's shortages were due to their failure to anticipate the excess in global demand. He added that Nintendo remains committed to making more NES Classic available in the U.S. market.

Fils-Aime noted that Nintendo is very aware of consumers' demand for the console. He is confident that the Japanese gaming giant will be able to meet ongoing demand, based on its ongoing supply.

Before the console was released to the market, Nintendo thought that the key consumer would be between 30 and 40 years old, said Fils-Aime However, the company was surprised by the incremental demand for the NES Classic. This demand comes from the non-NES generation who saw the opportunity to have a console with 30-packed games. 

Fils-Aime also delved on the long-term popularity of classic Nintendo products, based on the market's response to the NES Classic. He said that the popularity of their classic games is already a known situation. What the company did not realize was that those with Wii or a Wii U still bought the NES Mini. This also explains the incremental demand mentioned earlier.

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