Apple and Google are both known in the tech world. But it looks like the competition will go beyond the production of smartphones and other gadgets. These organizations are now venturing into the world of the car industry. But which of them could produce a better electric car?
Apple's 'Project Titan'
The Cupertino-based company has been making a buzz because of the so-called project. As expected, the executives are still mum about the details but several websites were able to obtain information, at least, to quench the thirst of the anticipating public.
According to the Wall Street Journal, Apple has been hiring hundreds of employees for "Project Titan." The number varies from the concentrated engineers and roboticists up to the manual and skilled laborers.
More than that, the site reported that the firm has been meeting with the Austrian contract managers like Magna Steyr for the project. However, they need to contact German automakers as well to manufacture the dreamy electric car.
On the other hand, there is another buzz that Apple is building "Project Titan" to challenge Tesla.
"Apple's latest project is too exciting to pass up. I think it will change the landscape and give Tesla a run for its money," a source previously told the Business Insider.
But it looks like Apple is yet to challenge not just Tesla, but other companies as well.
Google's 'Self-Driving Cars'
Meanwhile, another tech titan must be ready to soar in terms of producing autonomous cars. Little is known about the project but one of its core members, Chris Urmson, made the headlines after quitting the team.
He may leave the pool of geniuses who are behind the promising product, but Alphabet spokesperson Johnny Luu stated that there is no bad blood between Urmson and the rest of the members.
"Seven years ago, the idea that a car could drive itself wasn't much more than an idea. Chris has been a vital force for the project, helping the team move from a research phase to a point where this lifesaving technology will soon become a reality. He departs with our warmest wishes," Luu stated to the New York Times.
Since Apple and Google are keeping the information under wraps, it is expected that the finished product will impress the public.