On the 'New Section' page of Apple's official website, an exciting update has been posted for avid users and fans partaking the annual Black Friday, the most anticipated retail event every November: Apple decides to rejoin the yearly retail tradition, confirming its participation to the whole day celebration on Friday, according to the International News Live.
After missing last year's event, Apple --- headquartered in Cupertino, California --- puts more focus on its e-commerce platform for this year. Apple-tech savvy consumers are then routed to the company's devoted page for shopping through the Apple Store App. The Black Friday event, which will be held on November 25 this year, also gives Apple buyers free shipment (more or less) for anything they purchase from the Store App on that day.
Apple made the decision to go back to business and get the retail trade moving after giving its staff a well-deserved break last year. And just like any other participating retail companies, offering, promotions, and discounts on Apple products will be made available through Apple and the Aple App Store itself; unlike last year, when these were only offered by third-party retailers, Business Insider reported.
Angela Ahrendts, Senior Vice President for Retail of Apple Company, stresses out the company's value of being nice to its employees as it brings goodness to the business in return; thus, the company sees great potential for the business as it rejoins the retail trade event this year.
Indeed, people are looking forward to seeing great deals coming from Apple on its Black Friday comeback.
A video by Daily Mirror has also been uploaded on YouTube, along with tips and tricks on getting the best deals on Black Friday and a statement from Apple that confirms their participation in the annual retail event.
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